Volgen: Track 1

Everyone knows that you need to write reusable code to be able to grow as a developer, right?

However, most developers struggle to understand how to split up their code to make it truly reusable, so they end up copy-pasting parts of code and modifying as needed, instead of effectively reusing the code that was already written, without a single change.

This session explains the concept of Config files and how they allow you to cleanly separate reusable code from project-specific code.

“Building SaaS With WordPress” will cover the process of building a WordPress Software as a Service product. We will discuss the power of WordPress Multisite, existing solutions for leveraging the membership capabilities of a network, handling payments and creating a viable business on top of WordPress. The session will target developers and business owners interested in building a SaaS on top of WordPress.

Bbquality.nl is een online shop voor kwaliteitsvlees. In deze case kijken we naar hoe BBQuality is gegroeid van een klein webshopje tot een full-time onderneming voor de eigenaren. We kijken naar welke keuzes er zijn gemaakt en hoe we binnen een jaar 500% meer omzet hebben weten te realiseren.

Met deze talk willen we laten zien hoe een volledig zelfgeschreven webshop, draaiende op WordPress succesvol kan worden; Wat de uitdagingen zijn en zijn geweest en wat voor een maatwerk hier bij komt kijken…<br />

How should you make a website look, feel, and function to get the most from Sponsorship and Donations for Charity and NGO websites.

The world of eCommerce is in constant change and flux. It’s never been easier or more affordable to sell online. I will be discussing the various methods of selling online using WordPress and how to using new plugins and services WordPress can be utilized as a sales channel alongside social networks, marketplaces, and POS. If you are interested in understanding the future of eCommerce and the role WordPress can play in this space then come pop in my talk.

The new EU law on data protection is going to change things for your website and digital platform, whether you are technical, UX or a business owner. Non compliance could mean up to EUR20 million fines (more in some cases) – but there’s no need to panic (yet). We as an industry have two years to prepare.

In this presentation I will explain the practical steps we can take to be ready, be it for existing sites and platforms or when planning new ones.

There are 2 problems almost ALL freelancers face, regardless of their occupation, and those are:

1) what happens before they to the thing they are really good at
2) what happens after they do the thing they are really good at

Let’s take a freelance WordPress developer or designer as an example. He or she is really good at creating beautiful and powerful websites for clients.

But after the job is done, some struggle with invoicing, getting the money, filing the taxes and doing the accounting in general. The solution to this problem is relatively easy: hire someone. Hire a trustworthy freelancer who can do this for you in 1 – 2 hours a week tops. You will earn their cost back many times over.

Often WP professionals also have difficulty filling a pipeline with new projects, lining them up nicely for when they are finished working on the current project. That is why often freelance WP developers and designers end up working at an agency that has other people on the team to cover those areas before and after they do what they are good at.

Instead of presenting a lot of hyped up internet marketing tactics, Chris would like to help the WordPress community with some basic but powerful, underlying marketing principles. These are easy to understand and easy to implement after the event. And will have an immediate and profound impact on revenue and profits.

Scott presents on how he helped create a large, scaleable online bookstore for a Norwegian children’s publishing company Sandviks. What worked, what didn’t and why he thinks WooCommerce was the right fit.

Is your WordPress website truly ready for an increase in visitors using mobile phones and tablets? Research shows most websites have much lower conversion ratios for mobile devices compared to the desktop. Why is this relevant and how can you change this for your website?

This presentation will offer insights into the behavior of your mobile visitors. It will also provide highly actionable tips and techniques on how to improve the top problems (such as loading speed, menus and forms) that prevent mobile visitors from converting to customers.

OK, the title is a bit clickbaity but the general idea is that in 2011, I lost my second job in a row thanks to a chronic illness I’ve now had for 12 years. I was lost, no work and no money, just a penchant for writing and an obsession with the internet.

Step forward WordPress and within days (and some long nights) I had set up a website and founded a business called WordNerd. With no real idea of what I was doing, I started marketing and blogging about my services and since then I’ve built a small business from the ground up.

I work as an online copywriter, mainly writing websites and blogs, and I also train people how to blog. I started without a penny to my name or any contacts, and now, less than five years later, I freelance two days a week for a very large brand who head-hunted me, I was in London yesterday teaching six business owners about blogging, and I can manage my own workload and my health.

If it hadn’t been for a website and blogging platform called WordPress I don’t know that any of this would have happened and I have no idea what would have become of me if I had been unable to work for myself.

Lots of people are unsatisfied at work or they need flexible working hours to accommodate their health or their family, or for any other reason, but they’re scared of making that leap and working for themselves. I think my story could show people that simply with a laptop and WordPress (and a few 1a.m. nights working out what the heck CSS is and how HTML works) you really can follow your dreams and achieve anything.