Writing content can be a daunting job. Especially when you want to write a nice article which also ranks in the search engines.
What are the things you most definitely should do in order to write readable and SEO-friendly content? And, what are the things you should definitely avoid? In this talk, I will present the most important do’s and don’ts in SEO copywriting.
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Marieke van de Rakt
Marieke van de Rakt is the former CEO at Yoast. She founded Yoast Academy and led Yoast through a successful transaction in 2021. They sold to Newfold Digital. Nowadays, Marieke is working for Emilia Capital. Emilia invests in new startups.
Marieke studied Sociology and Communication Sciences at the Radboud University in Nijmegen. She obtained her PhD in Social Sciences in January 2011. Since then, she worked as a researcher as well as a teacher at multiple universities. Since the beginning of Yoast, Marieke has been involved in the company and in WordPress.
Marieke is married to Joost de Valk and they have four amazing children together and our partners in Emilia Capital
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